Is Sachin Brand Out????/

Is sachin brand out????we have seen sachin playing for so long and certainly he is the best batsmen in this world but his presence has been felt low if we look at the advertisements

Many companies have withdrawn "Sachin" from their brands?

Is it because of Ageing Sachin?

Has Sachin lost all the charm and charisma he maintained for almost a decade?

Sachin has been facing quite a few injuries and has not been performing good as he used to be thats the reason his ads are not creating impact ..

Why has nakshatra changed aishwarya and hired katrina as their brand ambassador???

Now a days Most of the companies go for young cricketers who are emerging just because they reflect the face of “youngistan” also these cricketers are very cheap as compared to other BIG players..

Does brand ambassadors really affect the purchasing power of the consumers ??? the answer is yes as well as no because there are two types of customers 1st one are those who merely go with the advertisement for eg: people in rural areas they simply look at the celebrtity whos endorsing the brand.. The second type of customers are those who are intelligent ,celebrities does not influence their buying pattern ,they like the way they are ....

Basically it all depends on companies which segment they are targetting ....talking about youth segment sachin may not be good for pepsi as dhoni is and dhoni may not be good for any brand as sachin is ...

Also looking from the companies point of view companies need to change their strategies time to time which also include brand ambassadors just because to keep a consistancy in their brand ...people are normally fed up with the same person so refining their strategies does help ....

Ultimately my question is when shahrukh khan can endorse pepsi, ,amitabh bachan can be a brand ambassador of quadbury at this age why cant sachin ??????

Is age and performance of any celebrity is the only criterion to promote a product???