UNETHICAL MARKETING

Have you ever seen commercials in television who prove that they will make you fair in 14 days????
i believe this is something unethical that they are doing ...though they have targeted the segment pretty well and understood the consumer behaviour ..still i believe that the way they promote their product is not good...they make the consumers believe that they will get results within few days which no one gets.,..its just a way to market their product....but just for gaining profit how can they play with emotions of people ??? i believe legal action against these products should be taken so that in future they don’t fool around with public......same goes with other products also such as shampoos ,hair oils etc ... and these products also sustain in market “coz some or the other person might use it for the first time ,,,,can we say it is unethical MARKETING?????????

Yesterday while having bingo a thought came into my mind n i thought how crazy i used to be for lays few years back...this made me to write about bingo
In India people are more interested in consuming snacks and some of the top leaders in this segment are Pepsi, haldirams, Britannia , ITC etc
Though Frito lay is the market leader but ITC bingo has attacked lays with a frontal attack strategy .
How bingo gained popularity was through their amazing advertising with their tag lines such as “NO Confusion Great combination” they brought humour in their advertisement and tried to target the audience in the age group of 17-30..
They also came up with different flavours such as “teekha nimbu “ “chilli potato” which almost made lays to look upon their marketing strategy once again...bingo introduced rack system in which every shops used to have racks with bingo chips...this type of distribution made bingo to climb the ladder of success. Lays came up with a reply by launching the similar variety in their chips also they made it popular by popularizing it as a “HEALTHY SNACK” there are some other brands also in the market such as Pringles ,Haldirams , Britannia but mostly bingo and lays are the market leaders as of now...and in future we have to see how they compete with each other and get into the minds of people with their creativity