E-Cigarettes

E-cigarettes

Its a good news for all the smokers who want to leave smoking as smoke has taken birth in a new generation popularly known as e-cigarettes..now what exactly is this e-cigarette..


The E-Cigarette is a non-flammable device that consists of a tiny rod that is longer than a real cigarette, and comes with a replaceable cartridge that contains liquefied nicotine,tobacco flavour, and a space to hold the ingredients. The E-Cigarette also has a small rechargeable battery that allows nicotine to be converted into vapour with each inhalation.

When a smoker takes a puff airflow is detected by a sensor and the microprocessor inside injects liquid which is converted into vapour that goes inside and gives smoker a kick !! also the vapour does not have any smell.

Its biggest advantage is that they are safe ,does not affect your health, do no stain your teeth, can also help the smokers to quit cigarettes ,low cost and many more...isnt that great?????

One can purchase e-cigarette online by visiting http://www.electroniccigarette.in
These are becoming very popular in india also I believe these companies who manufacture e-cigarettes should do a good homework before and segment target and position their product effectively.

They need to generate awareness ,make people believe that you don’t have to curse your will power every time you think to quit ......there is an alternative on the other side which they need to follow.

So simple it looks !!! now the problem that may arise is the already existing competitors ....

i think e-cigarettes should adopt a Frontal attack strategy by matching the opponents product, advertising, and distribution and the principle says that the side with greater resources will win.... so i believe this will be a better strategy to attack with.

With such products coming into picture that day is not so far when we can say that
“Yes we are Smoke free”

Media and Entertainement in India

hi,
this is my first post...and i want to share something that i read few days back somewhere in some magazine,also on internet regarding this topic i hope my posts would be useful for those who read them ...please leave your comments so that i can work on them....


Media and Entertainment Company in India, is Currently one of the largest markets in the world The industry is growing at a very fast pace.. There are so many national and regional television channels and close to 1000 films made every year.
The biggest boom in the entertainment sector in India over the last decade has come through the Indian Film Industry. The Indian film industry, is the largest in the world, in terms of number of films produced per year. The opening of the film industry to foreign investment can be seen as follows. For example, Walt Disney has partnered with Yash Raj Films to make animated movies, the Warner Group is funding the Sippys' film projects, and Sony Pictures Entertainment has co-produced Saawariya with SLB Films (Sanjay Leela Bansali FIlms). Simultaneously rise in income of individuals and advancement of technology & change in consumption patterns have completely altered the style of functioning of the industry. Right from the production, distribution, exhibition to marketing the entire lookout has gone hi-tech. One change has been the rapid growth of multiplexes and theatres which meets consumer demand for quality entertainment and has also helped boost production of niche films targeted at niche audiences.
Coming to the media part good and attractive media helps the company look professional & ensure that your customers buy from you. They can be your individual buyers or B2B (business to business customers). A good advertising campaign for business can create awareness for the company or product. An advertising company in India play an important role in entertainment media. They make the campaign look extremely professional, fresh make it funny so that people can relate to themselves . Entertainment media production is a powerful tool in helping generate revenue and if used as accurately and can take your business to a different level altogether.